
Last month, I met with a founder who had created an incredible solution to a genuine problem. Her technology was sound, her market research thorough, and her team impressive.
When she finished her pitch to investors, the room fell silent, there wasn't a single question. Not because they were stunned by her brilliance - but because they didn't understand the fundamentals of her vision.Β
This sce...

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Welcome to the IfWeRaise fundraising starter pack! Below are some articles, tools and resources to get you started on your fundraising journey.
General
Funding rounds: deciphering the documentation (Founder Catalyst article)
Bootstrapping
Laura Roeder is a British serial bootstrapped founder, sheβs written lots of inspirational and practical articles on building SaaS businesses from zero....

An overview of how venture capital works, where angel investors fit in and what some of the alternatives to traditional VC are
Many founders feel that they are entirely dependent on raising Venture Capital (VC) in order to move their startup forward. My view is that itβs important to evaluate all fundraising routes for a business - for some startups VC is essential and for others...
